Home-based businesses are not just small versions of big marketing conglomerates. They are faced with totally different issues, problems, and opportunities requiring specific skills and tactics....
100 Affordable Marketing Methods for Maximizing Profits from Your Small Business
Jay Conrad Levinson
Too many small-and mid-sized businesses offer gold-medal quality and service, yet struggle to pay their bills and stay in business. Their only missing component is Guerrilla Marketing, a method...
When Guerrilla Marketing was first published in 1983, Jay Levinson was the first person on the block with an innovative, take-no-prisoners approach to marketing for the small business owner....